V.C.
Talent
Principal Product Manager & Business Analyst (15+ YOE)
Expert
Summary
15+ years shaping digital platforms (E-commerce, Fintech, Retail). Expert in MVP definition, UI prototyping (Figma/Sketch), backlog refinement, and Scrum/Kanban delivery.
Detailed profile
Principal Business Analyst/Product Manager (15+ years) with an IT background, experienced in shaping digital platforms across e-commerce, retail, social, and fintech sectors. Excels at MVP definition, requirements gathering, technical analysis, and UI prototyping (Figma, Sketch, Draw.io). Successfully played hybrid roles as BA, PM, and Scrum Master, facilitating ceremonies and sprint planning to maintain delivery momentum. Skilled in documenting BRDs, diagrams, and flows for actionable requirements. Experienced in managing enterprise platforms (AEM, POS) and adapting to multiple methodologies (Scrum, Kanban, Waterfall). Recognized for mentoring juniors and acting as an effective liaison between business, legal, and technical teams.